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Employer Branding

Why Bother with Employer Branding?

Oh, brother. Here come more “shocking” statistics that are actually quite pedestrian. Another clickbait headline that elicits the opposite…yawn. Well, the data points in this article are genuinely true, and we’re willing to bet most of them haven’t been heard, or at least, taken to heart and acted upon. With employer branding being so critical…

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Employer Branding

What Attracts Purpose-Driven Talent to Your Employer Brand

When your business is connecting customers with their next home, attracting purpose-driven talent with your employer brand is critical. Sarah Staley is Head of Employer Brand and Culture at Realtor.com. Have a listen to the episode below, keep reading for a summary and be sure to subscribe to the Employer Branding Podcast. Listen on Apple Podcasts, Spotify, Stitcher or Soundcloud. In…

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Employer Branding

Love is in the Office Air

Attitudes and expectations in the workplace are changing in a number of ways. One of the most notable areas in which change is occurring is the topic of office relationships. As younger generations continue to fill a larger proportion of the workforce, they bring with them a new set of beliefs and judgments. This is…

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Employer Branding

White Middle-aged Men Can’t Call the Shots for Much Longer

Is your company culture vibrant and engaged? Does it draw in talented people from different backgrounds, minorities and age groups, to out-think and out-perform competitors? Or is it guilty of tired ‘top-down’ management, sleepwalking into disharmony, under-performance, and lack of competitiveness, all because of a continuing failure to engage existing and new talent using smart…

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Employer Branding

LinkedIn Is Rethinking How Employers Discover Talent

It’s probably one of the most-used sites in the world when it comes to hiring new talent and for potential hires to put themselves out there, but that’s not all LinkedIn wants to do. LinkedIn is expanding jobseekers’ access to employers by helping companies reassess where they look for talent and promoting a skill-centric approach…

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Employer Branding

The Symbiotic Benefits of Corporate Responsibility in the Developing World

With the omnipresence of gas and oil, the energy industry has a constant influence across the world. As former UN Secretary-General, Ban Ki-moon said, “energy is the golden thread that connects economic growth, increased social equity, and an environment that allows the world to thrive”. Oil being the largest energy source, it is integral to…

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Employer Branding

Promoting Your EVP to International Talent

It’s one of the biggest giants on the Telecommunications scene with a presence in pretty much every country around the world. But staying competitive within an international talent pool is no small feat for global brands. Jona Gjini is the Global Employer Brand Lead at Vodafone and she tells us how Vodafone handles strategy, advocacy,…

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Employer Branding

Why Modern Offices Stop Millennials Leaving

Did you know that 16% of 18-24-year-olds have left a job due to poor office design and 31% of UK workers claimed that their working environment makes them feel uninspired? Recent research also shows that one-fifth of millennials are actually rejecting potential employers due to dull and uninspiring office layouts. Millennials are already the largest…

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Employer Branding

A Guide to Quick and Convenient Office Relocation

Companies choose to relocate for many reasons. Rising overheads, employee satisfaction, space, access to new networking opportunities and company expansion all play a role in the decision to move. However, when it comes to the big move, you risk disrupting the day-to-day operations of the business and the routine of employees. With that in mind,…