Employer Branding

Attracting Talent Through Employer Brand Authenticity

This global biotech company stands out in a competitive industry by prioritizing authenticity—saying no to impersonal stock photography and “vanilla” social media advocacy.

Tammy Embry is a Global Employer Brand and Recruitment Marketing Strategist at Amgen.

Have a listen to the episode below, keep reading for a summary and be sure to subscribe to the Employer Branding Podcast.

Listen on Apple PodcastsSpotifyStitcher or Soundcloud.

In this episode you’ll learn:

• What their talent challenges are including volume and diversity
• Why they’re not just about science or tech
• Why they used photography as a blueprint to tell employee stories
• Why the LinkedIn Elevate platform is a game-changer
• What #lifeatamgen means and how it works

You can connect with Tammy here.

By Jörgen Sundberg

Founder of Undercover Recruiter & CEO of Link Humans, home of The Employer Brand Index.