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Employer Branding

BBC Pay Gap Casts Light on a Wider Workplace Problem

The release of BBC’s top earning salaries has rightly provoked furore on the recurring debate around gender pay gap. The list revealed just under a third were women, with only two women featured in the top 10, who in addition are paid considerably less than the top male earners. Pay discrepancy between men and women…

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Employer Branding

Creating Job Postings That Attract a Diverse Range of Candidates

Job Adverts are key to attracting the top talent to your organisation. But how do you make sure you’re not alienating one section of the community? Ultimately you want the best man or woman for the job, but you also want to invite applications from people from across the spectrum regardless of their race, religion,…

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Employer Branding

Finding Career Satisfaction

We hear this constantly, HR Managers trying to work out how to keep their team members satisfied so they stay motivated, and employees trying to find motivation with what they are offered because they are no longer satisfied. Research on career satisfaction has throughout time been a very challenging debate. How do organisations keep individuals…

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Employer Branding

What Most Companies Get Wrong About Employer Branding ROI

Employer branding is top of mind for most forward thinking talent acquisition and HR teams these days.  There is a plethora of articles and resources around how to build your brand, the importance of employee generated content, etc. However, there are scant resources that share how to measure the dollars and cents impact of your…

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Employer Branding Talent Acquisition

3 Little Known Ways to Drive Better ROI with LinkedIn

Ever since LinkedIn came along and disrupted the recruitment industry with products like Recruiter, dynamic careers pages, and targeted job slots, we have been asking – what’s next? Unfortunately, what’s next consisted of a whole stream of updates that limited the way we can use LinkedIn. Rather that bitching, after all, this was a necessary…