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Employer Branding

Finding Career Satisfaction

We hear this constantly, HR Managers trying to work out how to keep their team members satisfied so they stay motivated, and employees trying to find motivation with what they are offered because they are no longer satisfied. Research on career satisfaction has throughout time been a very challenging debate. How do organisations keep individuals…

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Talent Acquisition

Active vs. Passive Candidates: Recruiting on Baseless Merit

Here’s a topic that’s near and dear to my heart: recruiters’ and employers’ preference of sourcing and hiring passive (non-job-seeking) candidates over active (job-seeking) candidates, and discrimination against the unemployed or anyone seeking employment. Sixteen years ago, I worked for a New York City ad agency that was sold to a larger company and, along…

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Talent Acquisition

Need Help Finding Candidate Emails? Try Hunter

Searching for the right candidate can be a tedious task, spending hours online searching for someone then trying to find their contact details without any success. Or even the times you want to contact someone that works for a specific business. You go to their website and are unable to find any relevant contact details…

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Employer Branding

What Most Companies Get Wrong About Employer Branding ROI

Employer branding is top of mind for most forward thinking talent acquisition and HR teams these days.  There is a plethora of articles and resources around how to build your brand, the importance of employee generated content, etc. However, there are scant resources that share how to measure the dollars and cents impact of your…

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Employer Branding Talent Acquisition

3 Little Known Ways to Drive Better ROI with LinkedIn

Ever since LinkedIn came along and disrupted the recruitment industry with products like Recruiter, dynamic careers pages, and targeted job slots, we have been asking – what’s next? Unfortunately, what’s next consisted of a whole stream of updates that limited the way we can use LinkedIn. Rather that bitching, after all, this was a necessary…