Facebook and Google run the world. If they want to get into recruitment marketing, would you bet against them? Facebook has over two billion active users, while Google seemingly has its footprint in everything these days. Now they have entered the recruiting industry aiming to make a major play at the traditional recruiting sites. For…
Category: Talent Acquisition
Struggling to attract the right talent? The Employer Brand Index can help you to understand strengths and weaknesses of your company as an employer.
As a recruiter, selecting the right candidate to match your clients’ specification is essential. But it’s not just about finding that perfect candidate. You need to be supporting them in putting their best foot forward to the employer, too. A combination of compelling CV content and a well-defined structure is key to your candidate landing…
The human resources sector is changing in all sorts of ways. And it’s important for HR workers to be aware of what these changes are – and why they’re occurring – in order to keep up with the trends. In the UK, it appears that HR will face three major challenges in the near future.…
The sphere of information technology is the world’s most rapidly growing. Almost every company needs IT specialists. The demand for developers is so high, that employers are actively competing for IT specialists. Since a great number of high-tech companies and startups are focused in Europe, the shortage of IT specialists is particularly acute in this…
Wikipedia describes social proof as: “A psychological phenomenon wherein people copy the actions of others in an attempt to reflect correct behavior for a given situation.” Robert Cialdini, the Professor of Psychology & Marketing who coined the term, goes on to say that social proof “is driven by the assumption that the surrounding people possess more knowledge about…





