Some of the world’s biggest companies use The Employer Brand Index to understand, improve and measure their employer brands.
In today’s recruitment and employment climate, it is more important than ever to be viewed as a desirable place to work. But even more so, it is important to actually BE a desirable place to work for your employees. So we ask our favorite employer branding managers around the world to give us their best tips…
Nearly 10,000 respondents were asked to name their ‘price’ to move to a new organization. Almost half said that an increase of up to £5k would be needed to tempt them. In fact, £5k exactly was the most popular option, with 15% choosing this. However, it is just as interesting to note that 6% of…
Good old HP, or should I say Hewlett-Packard, got split into two separate units, one focusing on hardware and the other on services. Which one has fared best in terms of talent attraction? Ovidiu Voina is the Global Employer Brand & Digital Media Lead at HP, in this episode he shares how the company approaches talent attraction, what the…
Imagine being in a situation where that star employee that you cant imagine running your business without wants to leave. And you’re sitting there thinking what have I done to allow this to happen? Retaining top talent is as important, if not more important, then attracting new talent. And top talent quit their jobs all…
The interview is the part of the recruitment process where you really get to know the candidate. What motivates them? Can they think on the spot? Are they a good cultural fit? However, to figure out whether they’re right for the job it’s not enough just to listen to their answers. You have to make…
Over the years, the one question I’ve often heard being asked around – which I’ve never quite understood – is: “What is it like being a woman in leadership?’ My natural instinct is one of indignation “Why should it be any different from being a man?” Unfortunately, though, whilst the workforce is waking up to the…