Have you ever used Periscope? You know that Meerkat clone that Twitter owns. It’s a great live broadcasting tool that anyone with a smartphone can both view and use to do their own broadcasts. Our friend Chris Drucker has looked at how Periscope can help you build your personal brand. According to Chris, Periscope is about…
Gamification is a concept that has existed in marketing for years, with tactics such as points rewards schemes and prize draws proving a massive success with customers. So how could this practice be adopted for the workplace? The idea is to make work more enjoyable and by integrating game elements into daily work functions it can help to…
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The Next Chapter of Resume Advice
Since transitioning from a sourcing role into an advertising/marketing role six years ago, I don’t see nearly as many resumes as I used to. However, last year, I was asked to help out with a number of sourcing projects which have extended into this year, allowing me to revisit the sourcing world and sharpen some…
With 400 million users and 4 million companies on LinkedIn, it comes in top among the social networks for professional use. Whether you’re looking to connect with business prospects, engage your customers or market your brand, LinkedIn’s expansive network of users and professional features make it the perfect social channel for business. In order to make…
Although most businesses now realize that social media can play a significant role in their marketing and employer branding, few recognize the value of their employees and the role that they can play in the business’s social media efforts. The average person has five social media accounts, so it is highly likely that employees are…