Employer branding, while still relatively new, is constantly changing. It is a space that promotes innovation and creativity. So if it is changing this much now, what will it be like in the future? In the final employer branding panel piece, we discuss the future of employer branding and what direction the industry is heading…
Working in a coworking space these days is fast becoming the norm. Where you pay-as-you-work in typically boutique-feel environments where the coffee is free-flowing and the WiFi is super fast (most of the time….) As a user of one of these office places myself, I have experienced firsthand the pros and cons of being a…
The General Data Protection Regulation (GDPR) is set to come into force in May 2018 and it is up to businesses to ensure that they are compliant with the new rules. The regulation is being brought in to ensure that companies better protect the personal data of their customers, staff, and other individuals. It is…
When Lisa Chartier started the employer branding team at Philips she was flying solo. Over time, she built up a strategic function that now spans the globe. She’s the Global Employer Brand and Recruitment Marketing Lead at Philips, and we sit down with her to learn how she established the capability, justified budgets, hired a…
Because of the reach and popularity of the online space, recruitment marketing has justified itself as a genuine candidate attraction tool, as well as a safe space to build your employer brand. And in what is a highly competitive market to find the best talent, recruitment marketing becomes more and more important for businesses who don’t…