This week on the Employer Branding Podcast, we’re with a Chicago-based tech company that has been through the peaks and troughs of business and now competing for the best talent with the likes of Google, Amazon and Facebook. James Ellis is the Global Head of Employment Brand at Groupon. He is responsible for the global employer brand and its…
Category: Talent Acquisition
Struggling to attract the right talent? The Employer Brand Index can help you to understand strengths and weaknesses of your company as an employer.
The FIFA World Cup only happens once every four years, so it’s a special occasion for many. The 2014 World Cup in Brazil saw 131 million working days lost as people skipped work or stayed up late to celebrate (or commiserate) their team’s performance and consequently missed work the next day. The England versus Wales game…
With the unemployment rate in the UK languishing at around the 4.1% mark – the lowest since 1975 – candidates continue to be in short supply. And yet, despite Brexit and other market influences, new jobs are being created and need to be filled. Exceptional candidate care will leave a lasting impression, enhance your brand’s…
If everyone’s needs were the same then the world would be a very boring place. In fact, it’s very rare that any two people like exactly the same things all the time. The same can apply to employee wellness programs. While most companies will agreeing that implementing some sort of physical and mental wellbeing schemes…
CMOs must adapt to a modern marketing environment that has changed dramatically through new technologies and channels. Part of this transformation includes acknowledging marketing expertise, competencies, and capabilities around the workforce. For CMOs, the new influencers are their own people in teams across their company. And that potentially is a huge group of influencers. Employee…