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Talent Acquisition

Recruitment is Marketing: The Recruiting Funnel Defined

The recruitment funnel can supercharge your efforts. Sales and marketing professionals have been successfully using the step-by-step funnel method for years. They start by casting a wide net, then steadily turn inquiries into leads – and, ultimately, closed deals. Today recruiters can employe these same tactics for scouting and vetting potential candidates. By leveraging data…

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Talent Acquisition

ATS, Job Board and Video Interviewing Vendors Beware: You’re Being Disrupted!

This is an unusual article. Not necessarily in terms of the content but because of who it’s written by. If my predictions come true, the entire tech market selling into the recruitment space could be put out of business within 15 years and since my company makes a product for that market, essentially I’m predicting…

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Talent Acquisition

Using Twitter to Recruit: Direct Messages for All

Are you one of the people using the 11th most surfed site in the world? Are you using it to recruit? How do you find the speed, volume of content and noise of the community? How accessible has it made you? Are you an average user spending 9:28 minutes per day on it, looking at,…

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Talent Acquisition

10 Steps to Quitting Your Job to Start a Business

The grass is always greener. As an employee, you hold a single position and, in exchange for your work, you are paid a salary every two weeks. The downside is that many organizations hire weak leadership, provide almost no chance for amassing wealth, and stifle creativity. On the other hand, if you were to quit your…

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Talent Acquisition

How to Hire International Candidates [3 Tech Solutions]

Hiring someone out of town or out of the country presents its own unique set of challenges. You need to find a way to personally connect with a candidate without spending an arm and a leg. You need to be sure that, once hired, the candidate will actually pull up stakes and move to your…

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Talent Acquisition

What is the True Role of Social Media in Hiring?

The rise of the internet, and particularly the rapidly-growing popularity of social media, has transformed the way employers and job seekers communicate and more recently, the way the recruitment process works in general. In the past, sourcing candidates with the right qualifications, experience and cultural fit was a complicated and time consuming process, which is…

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Talent Acquisition

Target Marketing: The Nicher, the Richer

I spend quite a bit of time talking with my clients about target marketing and finding your niche within that market, and do you know what? Everyone agrees with me that having a target market is so important – but many in theory only have one! It never ceases to surprise me how unclear some businesses…

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Talent Acquisition

How the Hiring Manager & Recruiter Relationship Impacts the Recruitment Process

In a previous article, I wrote how it doesn’t take much to call yourself an agency recruiter. Ask anyone within industry experience and they will tell you the same thing: a phone and access to a resume database and you can start selling yourself as an agency recruiter. Unfortunately it takes a lot more than that…

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Talent Acquisition

Recruiters: Hire More Drinkers!

Yes, you read that right. Hire more drinkers! Oh, wait, slight typo… I mean, you have got to hire more D.R.I.N.C.K.A.E’s If I were building new recruitment company today, the only people I would hire would be D.R.I.N.C.K.A.E’s. And I am pretty sure this is valid across all businesses in the modern age – certainly those selling a service, or…