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Employer Branding

Do Digital Tools Make us More or Less Productive at Work?

More technology means more efficiency… right? There’s no doubt that technology has allowed us to accomplish more in our jobs. But within this realm of technology exists a grey area of digital tools that may or may not lead to the same kind of vocational accomplishment we have historically seen. This grey area, composed of…

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Employer Branding

5 Ways to Attract and Retain the Best Creative Talent

A creative’s expectation from the workplace goes beyond money, status or stability. Creative types often choose a pathway led by curiosity, coolness, fun, passion, and an attraction for things less ordinary. So what does that mean for an employer on the search for the best creative talent? Here goes five practices you can adopt to…

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Employer Branding

How to Nurture Talent on the Team

What can an employer do to draw out team brilliance and optimise performance? Some people go the extra mile, whilst others don’t seem to feel the call to step up. Understanding what engenders peak performance provides organisations with a great competitive advantage. You need to know the team, what matters to each individual, what makes…

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Employer Branding

5 Traits of a Dysfunctional Team

Every HR manager strives to cultivate a positive culture at the workplace. However, doing so isn’t easy. Every employee is unique and different. This sometimes creates problems between the team members and stops them from working towards a common goal. Most employees stay professional and don’t let differences come in the way of their work.…

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Employer Branding

‘It’s OK, Your Jobs Won’t be Taken by AI’

The world of hiring and recruiting is undergoing a major transformation as automation, data science and analytics make their way into work. We’re in the midst of a complete transformation of the hiring process to finally deliver what hiring managers have been asking for to make better decisions- good data. The inefficient applicant tracking system…

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Employer Branding

Why Recruiters Shouldn’t Ignore Working Parents

The benefits of employing working parents in recruitment are vast and as a working parent myself I want to pass on what these are for employers to encourage more to think flexibly, as well as some helpful tips to those who are returning to work after children or about to go off on maternity and…

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Employer Branding

The Employment Branding Challenge for Retail Giant Walmart

Think your company has plenty of staff? Try 2.4 million employees worldwide. Walmart is one of the best known retail brands in the world, learn how this impacts its employment brand and how clarity of message helps candidates to self-select in or out. I’ve had a chat with Michael Smith who heads up employment brand for…

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Employer Branding

4 Ways to Create a Healthy Environment for Flexible Workers

Working environments become more flexible each year, with business owners hiring temporary staff for seasonal or part-time positions rather than staffing up with full-timers. While hiring flexible workers can provide a number of benefits to companies, new challenges arise, as well. One large challenge is to create a comfortable and healthy working environment for those…

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Employer Branding

Why People Analytics Has Transformed the HR Industry

People analytics is transforming the HR industry, and recruiters need to pay close attention. Ever since there were companies, there have been managers trying to work out who they should hire or fire. With the advent of big data, there has been a radical technocratic shift that is letting apps do the hard work for…