Recruitment is not something that you can do with 50% effort – you need to get it right, otherwise, you’ll end up with a team filled with bad hires. However, it is also one of the hardest elements of running a business – there’s a lot more competition nowadays and a greater amount of people…
Category: Employer Branding
Some of the world’s biggest companies use The Employer Brand Index to understand, improve and measure their employer brands.
One of the key factors that professionals look for when seeking a new role is the opportunity for career progression and scope for promotion within the organisation; so it is therefore essential that you are recruiting internally and assisting your employees in climbing the career ladder. If an employee is working hard and making valuable contributions…
Employer branding is a forming a central part of talent attraction in today’s brave new world. Attracting the very best candidates is only getting harder, so standing out from the crowd with a great employer brand is a great way to overtake competitors. The problem? Employer branding can be a little amorphous – it’s hard…
In large companies, it’s common for separate departments to maintain a level of independence and distance from each other, as they get on with their own responsibilities. Everyone this is, apart from the IT department of course. No matter how senior your role or the nature of your job, pretty much everyone in an organisation…
Gamification is a concept that has existed in marketing for years, with tactics such as points rewards schemes and prize draws proving a massive success with customers. So how could this practice be adopted for the workplace? The idea is to make work more enjoyable and by integrating game elements into daily work functions it can help to…
With 400 million users and 4 million companies on LinkedIn, it comes in top among the social networks for professional use. Whether you’re looking to connect with business prospects, engage your customers or market your brand, LinkedIn’s expansive network of users and professional features make it the perfect social channel for business. In order to make…
Although most businesses now realize that social media can play a significant role in their marketing and employer branding, few recognize the value of their employees and the role that they can play in the business’s social media efforts. The average person has five social media accounts, so it is highly likely that employees are…
Disengaged employees cost businesses more than $300,000 a year. It’s been proven that introducing motivation techniques can improve a workforces productivity by 44%! But there’s no point in employing useless tactics to motivate employees – what ways actually work? In this article, we tackle the motivation myths. Myth #1: All employees are motivated by money…
Are your employees happy? A new research report by our friends at Universum, The Global Workforce Happiness Index, shows it’s time to take a data-driven approach to attracting and retaining top talent. The company conducted the largest study to date of the most satisfied, loyal workers by country and by industry. More than 250,000 working professionals in…