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Employer Branding Talent Acquisition

Developing a Health Strategy for Optimum Business Performance

Employees are the core asset of any business, and for every $1 invested in employee wellness, a business saving of $2.50 is made from reduced sick leave and improved staff retention. While many employers are aware of the benefits of promoting health and wellbeing, often it’s done on an ad-hoc basis, which makes it hard…

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Workplace

Building Trust with Your Remote Workers

In today’s hyper-connected world, employees don’t have to be in the office to be productive. Many companies have identified remote working as a viable option to hire the best staff. Tech companies, always ahead of the game, have been doing this for years. In fact, 36% of developers work remotely at least a few days each…

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Employer Branding

How Dell Built an Employer Brand from the Ground Up

Jennifer Newbill is the Director of Global Employment Brand at Dell and has a relentless focus on consistent candidate experience and engagement, including employment brand design and asset creation, vendor management, global recruiting tools and optimization, social strategy and measurement of candidate engagement, employee advocacy programs, global referral programs, and overall candidate experience. In this…

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Employer Branding

How to Link Employer Brand with Company Performance

Employer brand is a powerful tool in shaping corporate culture and helping employees to internalize corporate values; and is invaluable in engaging employees and aligning talent management with business strategy. A number of academic studies have recognized the positive correlation between employer brand and employee engagement. For example, Heger conducted an empirical study in 2007…

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Employer Branding

10 Tips to Grow Your Employee Engagement

Employee engagement is a concept often ignored by organizations. After hiring a candidate, companies do not plan any strategies or policies which can keep the employee enthusiastic about work. This is an essential aspect of employee retention and promotes stability among employees for a more extended stay in the company. Before knowing why employee engagement…