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Employer Branding Talent Acquisition

Hiring These 5 Programmers Could Cost You Big

A bad hire can be one of the most expensive decisions you can make, especially for the programmers in IT. The individual programming mistake can be costly, but the behaviors of the software developer can be even more costly. Just take the example of the person responsible for the bad design affecting the iPhone 4’s…

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Employer Branding Talent Acquisition

The Sky High Success of Southwest Airlines’ Employer Brand

Southwest Airlines is a major American airline headquartered in Dallas, Texas, and the world’s largest low-cost carrier. It’s also famous for its people-centric approach and above all, its culture. What’s the secret sauce behind the enviable employer brand of Southwest Airlines? Find out in our latest piece with their People Director, Shari Conway. A servant leader…

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Employer Branding Talent Acquisition

Impacts of the 4-Day Work Week

Getting to the office at the crack of dawn and leaving late is possibly an extra signaling exercising of one’s dedication, in preference to it being an effective use of time. The idea of running 5 days every week with two-day weekends and some weeks of annual holiday is simply something human beings receive. But…

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Employer Branding

The Fall of the Open Office Trend

This piece isn’t just about evaluating the impact open offices have on employee morale, productivity, and communication. Because even though almost three quarters of companies in the US have an open office plan of some sort and industry leaders like Facebook have embraced the trend as collaboration Utopia, robust research led by credible sources like Harvard…

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Employer Branding

Building an Employer Brand Team

Building an employer brand team from scratch is hard work, especially when your organization recruits globally. I’ve found that most employer brand program owners are a team of one, maybe two people. These are the project managers, who seek out partnerships internally, usually with HR, marketing, and PR, to get the work done. Some of…