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Employer Branding

Why You Need to Bank on Your Employer Brand

Talent attraction for banks can be challenging. It’s a fast-paced industry with a very ‘men in suits’ image that, in many ways, is only appealing to men who seek to live that lifestyle. Please listen to the interview below, keep reading for a summary, and subscribe to the Employer Branding Podcast. During Debbie Celado‘s tenure…

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Employer Branding Talent Acquisition

4 Ways AI Will Improve the Way You Work

When AI springs to mind, you can’t help but think of the endless possibilities it could bring. With machine learning, robotics, and more, breaking new grounds year after year. It’s exciting to think where we could be by 2030. The perception of AI, though, and what it means to our jobs, hasn’t been taken lightly…

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Employer Branding

7 Tips for Low Budget Employer Branding

Employer branding, yes, it’s very important and you probably figured that out by now. If you didn’t, let us be very clear: employer branding is here to stay! It’s not a marketing hype or buzzword, no ma’am (or sir). Your employer brand is equally important as your brand in general. Let’s create a baseline: what…

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Workplace

Why Now is the Time to Innovate Your Career

We read a lot about innovation in the current workplace. From AI to machine learning to aging workforces; right through to the disruption caused by having up to 5 generations in the current work environment. So disruption is rife, it is all around us, it isn’t going anywhere. For this reason, it is now time…

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Talent Acquisition

What Advice Would You Give to a Younger You Entering a Career in Recruiting?

Consider all the life lessons you have a learned along the way, what would you tell a younger you? What advice would you have for a younger you? Let’s ask our panel of highly experienced experts to answer that question! Ruth Penfold Get yourself a fabulous mentor. Look for someone you truly admire and approach them…

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Employer Branding Talent Acquisition

Passive Talent: Why Your Next Hire is Already Employed

Open candidates make up about 75% of the workforce. With such a majority it stands to reason that the highest performing candidates will fall under this category and there’s a number of reasons that they appeal as prospective hires: They have a proven track record of working in a similar environment. They are more likely…

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Employer Branding

What Employee Advocacy Really Means

It’s not a fad or a gimmick but the most authentic way to push out stories about your organization. In the foreword to our advocacy guide Neal Schaffer, CEO of Maximize Your Social points out that your employees are best suited to become your brand storytellers in social media: People “own” brands through their perception…

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Employer Branding Talent Acquisition

Shifting Your Talent Focus Through Employer Branding

Tech talent is in high demand. More and more companies are shifting their focus to becoming digital and hiring the best tech talent out there has become a major priority. That’s why they need a super strong employer brand. We chat with Sarah Dovlo, the Head of Employer Branding Europe at ABB, a big Swedish-Swiss…

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Talent Acquisition Workplace

6 Ways to Impress Employers with an Online Portfolio

With the average employer conducting 14 interviews for every job, the need for candidates to stand out from the crowd is clear. The word from the recruiters isn’t that unsuccessful candidates lack talent, they just don’t clearly demonstrate their skills and experiences when applying for positions.  Our research shows the majority (88%) of HR professionals…