Remote and flexible working arrangements have become the new norm, and in 2023, at least 44 percent of employed adults worked this way. But as businesses begin to transition back to onsite working, employees are growing concerned that they will lose the flexibility they’ve grown accustomed to. This anxiety will likely cause an increase in…
The workforce is a living, breathing entity that changes with each generation. The speed of this change has never been more significant than now. There are several key factors driving this accelerated change: Labor scarcity faced by industrialized nations in a post-pandemic world The digital revolution experienced by Gen Y millennials and Gen Z Zoomers—the…
Forget washing machines, Siemens is a tech titan quietly shaping the world’s future. From smart cities to sustainable factories, their innovations touch millions. But attracting top tech talent in a crowded field? That’s a different challenge. Enter Stefanie Drerup, the mastermind behind Siemens’ employer branding revolution. In this interview, she reveals how she built a…
Certain brands hold a cherished spot in our memories, yet landing someone’s dream job doesn’t automatically guarantee they’re the right match for your team. In a recent episode of the Employer Branding Podcast, we delve into the world of Andrew Paterson, the Global Employer Brand and Talent Attraction Lead at the LEGO Group. Discover how…
Another month, another controversial move by a big company. This time, it’s Boots scrapping their two days of working from home in favour of a full return to the office. It’s the kind of swimming against the current that can make even the best of us question our direction; do they know something we don’t?…