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Employer Branding Talent Acquisition

From Target to Walmart: What Retailer Has the Best Leaders?

The retail world is so heavily reliant on the trends and tastes of its consumers. And this constant need to adapt to the times provides implications for many important business factors, especially their employer brand. This is because as demand grows for their products, so does the need to hire the best talent in the…

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Talent Acquisition

The Changing Landscape of HR Technology

Employees used to be considered a means to an end. They were simply the muscle behind a company’s real pride and joy – its products or services. Through that lens, it’s no surprise that the way they were managed, valued, and rewarded looked very different from today. Think annual reviews, anniversary hams, and retirement watches.…

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Employer Branding

Using Best Marketing Practices to Activate your Employer Brand

Not everyone benefits from a free healthcare system. Most of us have to have health insurance to help cover the smallest of ailments to the most serious but who do you choose and where do you start? Today we are talking to a health tech company offering on-demand healthcare concierge for employers, health plans, and…

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Workplace

15 Tips to Make Your LinkedIn Profile Shine

The increasing popularity of LinkedIn has made it an indispensable tool for recruitment. Anyone looking for a job should know that one of the first things a potential employer will do is to look the person up on LinkedIn. A poorly structured profile or a lack of one could be a deciding factor when choosing…

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Employer Branding

How Candidate Experience Affects Your Recruitment Marketing

Recruitment marketing is about attracting passive job seekers and making them want to search for openings at your company. What role does candidate experience (CX) play in that? Well, since CX refers to each and every touchpoint a potential applicant encounters on their way from audience member to employee, and those touchpoints are created by…