When Lisa Chartier started the employer branding team at Philips she was flying solo. Over time, she built up a strategic function that now spans the globe. She’s the Global Employer Brand and Recruitment Marketing Lead at Philips, and we sit down with her to learn how she established the capability, justified budgets, hired a…
Because of the reach and popularity of the online space, recruitment marketing has justified itself as a genuine candidate attraction tool, as well as a safe space to build your employer brand. And in what is a highly competitive market to find the best talent, recruitment marketing becomes more and more important for businesses who don’t…
Many recruitment leaders I work with want their recruitment CRM to generate fees, but often recruiters are all too happy to jump back into spreadsheets, LinkedIn, notebooks and “going by memory” rather than use their CRM system properly. The above results in a nightmare for recruitment leaders who are looking to grow their business, become…
Does your company ignore employer brand? Does your boss still think it is just a marketing buzzword? If your answer is yes to any of those questions then keep reading! Employer branding has proven to be imperative to the recruitment strategies of companies worldwide. But some people just can’t get their boss on board with…
It is often the case that only thing that human resources departments have in common with each other is that they don’t have anything in common. In some companies they perform functions like payroll and compliance with legal employment issues, among others, they are responsible for evaluating employees and handling interviews. This is largely because…
The first step to hiring technical talent is understanding what’s important to them in a new job, and the Stack Overflow 2018 Global Developer Hiring Landscape Report provides a comprehensive look at what developers want and how they work in order to help companies attract the best talent. The report’s data comes from the 2018 Stack Overflow Global Developer…
Virgin Atlantic. Virgin Mobile. Virgin Hotels. Virgin Trains. Virgin Active. The Virgin brand is used in many guises, but what about employer brand? This week we’ll learn how it’s all tied together in one people promise. Amy Sawbridge was the Brand Director & Head of Employee Experience at Virgin Group, during her 10 years under…
Remote working is on the rise, with predictions that 50% of all workers will be doing their jobs remotely by 2020. There are, in fact, many companies that are completely remote. Sara Sutton Fell, CEO of FlexJobs, doesn’t think half the workforce will be 100% remote by then, but she does argue we will be…
As a recruiter, it’s essential that you are able to screen CVs effectively and shield hiring managers from any potential disaster interviews (or even hires). In order to ensure that you are only sending the very best candidates through the application process, you must be able to quickly spot red flags in CVs that identify…