Employee advocacy is a term used to describe promotion of a brand by its employees. Why is inclusion such a key ingredient to a successful advocacy programme? We’ve had a chat with Charu Malhotra who has over 13 years in-house experience in global Talent Acquisition strategy & Employer Branding leadership roles at Unilever, BP, Ferrero and Primark. Have a listen…
Over the last few years, millennials have been in the spotlight for many reasons. At work in particular, much has been discussed about them: their goals, their ambitions, their overall mindset. Yet there are so many enigmas still to solve. How do we recruit the right talent when dealing with a generation that’s looking to…
The lowest unemployment numbers recorded in decades are impacting those looking to recruit the best and brightest and forcing them to try new ideas when it comes to hiring. Here are some trends impacting hiring and how they can impact you: 1. Team Hiring Many startups are following the lead of companies and hiring (or…
We all look at the opportunity of finding the purple squirrel when recruiting. This is obviously an ideal outcome for any employer, recruiter, and hiring manager. However, what if there was greater value in hiring for development? In this current day and age, we know that a business should be flexible, agile and adaptable at…
We’ve all heard of them: Louis Vuitton, Burberry and Chanel. Three massive fashion luxury brands. Three huge consumer brands. But what about their employer brand? Let’s explore their unique takes on employer brand, and how they utilize employer brand in tandem with their ever-popular consumer brand. 1. Louis Vuitton The fashion house and luxury retail…
Craig Fisher is the Head of Global Marketing and Employer Brand Strategy at Allegis Global Solutions, and founder of TalentNet LLC events and consulting. He helps employers, job seekers, sales organizations, and even HR tech firms brand themselves to build stronger human connections. We chat with Craig to discuss how he has reached the top…
Rejection is part and parcel of the recruitment process. Unfortunately, you will always have to turn down more candidates than you hire. However, how you dismiss candidates speaks volumes about your company and its culture. Bad rejection practices can seriously damage your company’s reputation and that all-important employer brand! Research conducted by Jobbio found that…
Storytelling describes the social and cultural activity of sharing stories, sometimes with improvisation, theatrics, or embellishment. We’ve heard about the power of storytelling – but how does it fit into your employer brand strategy? Bryan Adams is the CEO & Founder of Ph.Creative, an employer brand agency and very passionate about storytelling. In this episode,…
Employees are the greatest asset a company has, but for startups, they’re also the most volatile. When you’re building out your team in the early stages, every single hire is a crucial one with the power to massively impact your business. In an environment where one hire can literally make or break your success, this…