The hiring outlook for 2017 is the best the U.S. has seen in a decade with 2 in 5 employers (40 percent) planning to hire full-time, permanent employees over the next 12 months, according to CareerBuilder’s annual job forecast. 3 in 10 expect to hire part-time, permanent staff, while half of all employers anticipate adding…
Category: Talent Acquisition
Struggling to attract the right talent? The Employer Brand Index can help you to understand strengths and weaknesses of your company as an employer.
With the UK in the depths of a skills shortage, it’s harder than ever to find qualified staff to fill the specialist roles in your business. In fact, the government’s most recent UK Employer Skills Survey revealed that a massive 22% of all vacancies in 2015 went unfilled because employers couldn’t find an adequately skilled worker…
The term personal brand is one that always makes me quiver. The concept has now been around quite a long time, and ultimately is not rocket science, but amazingly enough it is still a concept that many people are challenged by. Whether it is just the term itself that makes you quiver as it does…
If your candidate is applying for new opportunities, you need to see off their competition and show that they are the best person for the job. This starts with their CV. Their CV is generally the first opportunity they get to make a great impression and to sell their skills and experience. If it doesn’t…
If your marketing personas are merely based on conventional wisdom, your content will not reach its potential with the intended audience. Every good communicator follows the cardinal rule: know your audience. On the surface, creating audience personas for your employer or B2B brand seems like a great idea. Creating specific profiles of your audience so…





