Some of the world’s biggest companies use The Employer Brand Index to understand, improve and measure their employer brands.
This week we’re speaking to a global mobility company that does so much more than just operating trains. With hundreds of thousands of employees globally, Deutsche Bahn has recently launched a very honest employer brand campaign. We chat with Kerstin Wagner, Head of Talent Acquisition at Deutsche Bahn. She is responsible for employer branding and…
Technology is evolving at a breath-taking pace and the HR profession role has, until recently, tended to focus on sourcing talent to support digital products and services. Emerging technologies have the potential to truly reshape the world in which we live and work, as AI and machine learning afford enormous potential, for the future. The…
Upskilling isn’t just for candidates. For those in the recruitment and HR industry, investing in professional development through a range of courses, workshops, and events can go a long way in nailing that new job or gaining a promotion. With both face-to-face and online options, there’s no excuse not to expand your knowledge base. Whether…
Talent attraction for banks can be challenging. It’s a fast-paced industry with a very ‘men in suits’ image that, in many ways, is only appealing to men who seek to live that lifestyle. Please listen to the interview below, keep reading for a summary, and subscribe to the Employer Branding Podcast. During Debbie Celado‘s tenure…
When AI springs to mind, you can’t help but think of the endless possibilities it could bring. With machine learning, robotics, and more, breaking new grounds year after year. It’s exciting to think where we could be by 2030. The perception of AI, though, and what it means to our jobs, hasn’t been taken lightly…
Employer branding, yes, it’s very important and you probably figured that out by now. If you didn’t, let us be very clear: employer branding is here to stay! It’s not a marketing hype or buzzword, no ma’am (or sir). Your employer brand is equally important as your brand in general. Let’s create a baseline: what…