Last year I spoke to Joe Pulizzi, founder of the Content Marketing Institute, about what we could expect from content marketing in 2016. You can listen back to that podcast again if you need reminding but if you would rather look forward, you’ll be pleased to know I caught up with him again. This time we…
Category: Employer Branding
Some of the world’s biggest companies use The Employer Brand Index to understand, improve and measure their employer brands.
Prepping your candidate to help them nail the interview for THAT dream job is hard enough – especially if confidence isn’t their strong point. You’ve told them to do all the prep beforehand to make sure they’re as ready as they’ll ever be. You’ve asked them to research the role, look up the company, maybe you’ve even…
Working from home often conjures up the image of people lounging about in their pyjamas, possibly stealing the odd nap here and there (well, you would, wouldn’t you?), and best of all working without your manager or colleagues watching your every move. But in reality, flexible or remote working is fast becoming one of the…
From the sheer number of reports and statistics being published about the current lack of opportunities in the UK job market, you’d be forgiven for thinking that the outlook was bleak for anyone wanting to embark on a new career. With UCAS figures showing a record number of students being accepted at universities and the…
Thailand, the Caribbean or maybe a road trip across Australia. They’ve probably crossed your mind at least once, especially whilst sat at your desk at work. In fact thousands of Brits had already booked their holidays by January 7th this year, less than a week after returning from their Christmas break. Now some of you…
If certain techniques for acing job interviews are so well-known that you use them almost automatically, the things that you don’t realize you’re doing can cost you that dream job at the final hurdle. Identifying and neutralizing potential errors before the big day can make all the difference if you’re up against strong competition. Your…
All things being equal job seekers prefer to choose a new role not on the basis of salary or job title but for the sake of the employer brand and organisational culture. A Korn Ferry study found 73 per cent of respondents claim their number one driver at work is doing a job that has…
In the last 10 years, we have experienced one of the biggest changes in the work market: the rise of co-working spaces. Between 2005 and today, it grew from just 1 in San Francisco to 7,800 co-working spaces across the globe. In a year from now, predictions forecast 37 000 co-working spaces worldwide gathering more than…
Can you imagine how much less guilt and frustration you would feel if you could somehow make yourself do the things you don’t want to do? Put simply, sometimes it’s just really hard to motivate yourself. If only there were some fail-proof techniques to make yourself get up and get going! While this doesn’t exist (*tear*), there are…