Last year we spoke to Shutterstock about the big creative trends predicted for 2016. I’ve had the opportunity to chat to Terrence Morash, Creative Director at Shutterstock, about what’s hot and what’s not for this year. And for you instant messaging fans among you, you’ll be pleased to know emojis will continue to have a strong…
Category: Employer Branding
Some of the world’s biggest companies use The Employer Brand Index to understand, improve and measure their employer brands.
Are you worried by your office environment? Maybe you’re guilty of the dreaded zombie workforce syndrome? There’s no denying that there is a direct link between employee satisfaction in the workplace and productivity levels. By making some small changes to your office environment your employees will be more content and as a result you can expect…
Clients and candidates are posting reviews about their experiences of recruitment companies more readily than ever before. These range from * ratings on Google, Facebook and Yell to sharing experiences with their respective followers on LinkedIn and Twitter. Recently, a number of recruitment businesses have been ‘panned’ on LinkedIn – I expect some of the…
When marketing takes the lead, employer brands can become a reflection of what the audience wants to hear, not what it actually is. I am a brand marketer. I believe in marketing. I have spent my career in marketing. I like having a job! That said, when it comes to developing an employer brand, marketing…
What do you do, as an in-house recruiter, when your favourite agencies have tried and failed to find suitable candidates for a key role? You might commission an executive search firm to run a headhunt, but that may not be feasible in a small or medium-sized enterprise (SME) where costs might be prohibitive. Also, some…
Anybody I talk to who is super smart, recognise how important the alignment between core business strategy and talent attraction is. However, as I discussed in September after I went to the LikeMinds conference – very rarely do businesses see it that way, or more crucially – rarely do TA specialists genuinely get called in for c-suite…
Companies love it when their employees claim it’s the best place to work. Real opinions from real people really do matter, especially in the world of recruitment. So how do you make sure your company is the most talked-about for the right reasons? Well this week I’ve been speaking to Phil Strazzulla, founder of NextWave…
Are you currently interviewing candidates for the first time? Maybe you’re worried about how to phrase a particular question without overstepping the mark or perhaps you simply want to make sure that your company’s interview questions aren’t too imposing? Whether you are interviewing for the first time or would like a point of reference –…
Poor millennial. When they’re not being blasted by Simon Sinek as participation-trophy whiners with an alcoholic-level addiction to WhatsApp, they’re being told by TIME that their failure to afford house prices means they are developmentally stunted. But as millennial superstar Taylor Swift wisely pointed out, haters gonna hate, hate, hate, hate. And millennials have good reason…