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Employer Branding

6 Steps to Engaging with Your Workforce

Engaged employees demonstrate higher levels of performance, commitment, and loyalty. To build an engaged workforce, there are all sorts of things you can use to inspire employees. Watson Wyatt studies show that an organisation with highly engaged employees typically achieves a financial performance four times greater than a company with poor employee attitudes. It’s not…

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Employer Branding

How Vodafone Dials Up Global Recruitment Marketing

How do you build a global employer brand for 120,000, in 26 different countries? We recently had a chat with Catalina Schveninger who is the Global Head of Resourcing and Employer Brand at British telecoms giant Vodafone. Have a listen below, keep reading for a summary and be sure to subscribe to the Employer Branding Podcast. What…

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Employer Branding

18 Reasons Every Company Should Use Gmail

Even in 2017, email can be considered the circulatory system in the body of your business. While other communication tools such as SMS, instant messaging, Slack and CoSchedule often augment a company’s communication strategy, email remains the solid core of business correspondence. Yet for many companies, while they may put lots of thought and invest…

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Employer Branding Talent Acquisition

7 Most Wanted Work Benefits to Attract Millennials

If you’re looking to attract top millennial talent to your company then you might want to look beyond the traditional benefits of pensions, company car, or bonuses (as great as they are). Job seekers are increasingly transferring an importance on to work benefits with over a third of employees revealing perks are a primary consideration…

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Employer Branding

Google’s Leaked Memo and Diversity in Tech

Women coder’s took us to the moon, helped fight wars, contributed in creating the first computers, and changed the world. Yet this seems to all be forgotten in today’s tech industry dominated by men. When Google was hit by controversy over a leaked memo by one of its employees, James Damore, we were reminded of…

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Employer Branding

How Can You Measure Success on a Diversity Program?

Priding yourself on being an organisation that boasts a fully diverse and inclusive workplace, but just how do you measure how well you’re doing compared to others? Do you simply count the number of diverse staff you have or is it a tick-boxing task in the recruitment process? One thing is for sure and that…

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Employer Branding

7 Mistakes to Avoid When Hiring New Graduates

Graduates… They’re a picky bunch, aren’t they? They have shorter attention spans than goldfish, yet have all these incredible ideas that are changing the way the corporate world works. They are turning down jobs that don’t meet their needs nowadays, so to help you hire the right graduate for your workforce we put together the…

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Employer Branding

5 Ways to Get an Award-Winning Employer Brand on a Budget

Employer branding today means so much more than dogs in the office and team photos on social media. Now more than ever companies are realising the importance of employer branding, however there’s a common misconception that a broad HR team and big budgets are required to achieve success and truly stand out. I’m here to…

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Employer Branding

How Ericsson Attracts Diverse & Millennial Tech Talent

Swedish telecoms giant Ericsson is 140 years old, and guess what? They’re struggling to stay cool and attractive to millennial tech talent – you may have heard of this challenge before. Have a listen to this interview Lisa Smith-Strother to learn how they work to overcome it. And be sure to subscribe to the Employer…