How do you build a global employer brand for 120,000, in 26 different countries? We recently had a chat with Catalina Schveninger who is the Global Head of Resourcing and Employer Brand at British telecoms giant Vodafone. Have a listen below, keep reading for a summary and be sure to subscribe to the Employer Branding Podcast. What…
Category: Employer Branding
Some of the world’s biggest companies use The Employer Brand Index to understand, improve and measure their employer brands.
Even in 2017, email can be considered the circulatory system in the body of your business. While other communication tools such as SMS, instant messaging, Slack and CoSchedule often augment a company’s communication strategy, email remains the solid core of business correspondence. Yet for many companies, while they may put lots of thought and invest…
If you’re looking to attract top millennial talent to your company then you might want to look beyond the traditional benefits of pensions, company car, or bonuses (as great as they are). Job seekers are increasingly transferring an importance on to work benefits with over a third of employees revealing perks are a primary consideration…
Women coder’s took us to the moon, helped fight wars, contributed in creating the first computers, and changed the world. Yet this seems to all be forgotten in today’s tech industry dominated by men. When Google was hit by controversy over a leaked memo by one of its employees, James Damore, we were reminded of…
Priding yourself on being an organisation that boasts a fully diverse and inclusive workplace, but just how do you measure how well you’re doing compared to others? Do you simply count the number of diverse staff you have or is it a tick-boxing task in the recruitment process? One thing is for sure and that…
Graduates… They’re a picky bunch, aren’t they? They have shorter attention spans than goldfish, yet have all these incredible ideas that are changing the way the corporate world works. They are turning down jobs that don’t meet their needs nowadays, so to help you hire the right graduate for your workforce we put together the…
Employer branding today means so much more than dogs in the office and team photos on social media. Now more than ever companies are realising the importance of employer branding, however there’s a common misconception that a broad HR team and big budgets are required to achieve success and truly stand out. I’m here to…
Swedish telecoms giant Ericsson is 140 years old, and guess what? They’re struggling to stay cool and attractive to millennial tech talent – you may have heard of this challenge before. Have a listen to this interview Lisa Smith-Strother to learn how they work to overcome it. And be sure to subscribe to the Employer…
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How to Say No at Work
Perhaps the most important skill to learn at work is prioritization. By taking on some projects and declining others, it is possible to control your work quality more effectively, something that is absolutely crucial. But learning when and how to say no is something particularly difficult in an American professional climate where people tend to…