As an entrepreneur you may be unsure about where to start when it comes to expanding your team and welcoming another person into your business. Hiring new staff to join your staff can be risky at such an early stage in your company’s life, so you need to be sure that the person is right for…
Category: Employer Branding
Some of the world’s biggest companies use The Employer Brand Index to understand, improve and measure their employer brands.
A bad hire can result in a number of negative implications for a business and therefore it’s important to get it right. Though there may often be a sense of urgency to fill a position, employers should avoid rushing the hiring process or skipping important steps in order to get somebody’s feet under the desk…
Sharing content is great for recruitment marketing, as it can attract industry professionals and drive traffic to your website. So how do you create content that gets shared on social media? To answer this question I’ve had a chat with Steve Rayson, co-founder of Buzzsumo, a social search tool designed to support content marketers in finding great content and…
Every individual has their own qualities and can bring different things to a company, so it’s important to have an element of diversity among your staff. This can be in terms of personality, skills and allowing equal opportunities to everyone who applies. A large number of people are effected by health problems, some of whom would…
Employees can be the best advocates for your company. Not only can you expand your social media reach to their networks, but the public are much more likely to trust brand messages if they come from a real person, rather than an official source. Findings suggest that 84% of people trust recommendations from people they know,…

