I often speak to companies about how they recruit and the challenges they experience. One of the questions I ask is “How do you recruit new people into your business?”, followed by “What recruitment challenges do you have?”. Many companies see a similar set of challenges regardless of their industry or sector: Can’t find people…
Category: Employer Branding
Some of the world’s biggest companies use The Employer Brand Index to understand, improve and measure their employer brands.
How can brands benefit from becoming listening brands? How do you go about setting up a listening infrastructure? What are some of the typical pitfalls? I spoke to JR Little, who is the author of “Listening Brands – How Data is Rewriting the Rules of Branding“, and Global Head of Innovation at Carat to get…
Hiring can be a difficult and time-consuming process. It can cost a lot of money, and also be extremely successful – for the recruiter and the candidate. However, if you take note of some of the stats outlined below (by Officevibe), it can help improve your hiring process. How do you get around these stats? Let…
The new workforce generation, known as Generation Z, will bring a wealth of emerging talent to organisations across the UK. While it’s too early to know exactly how these digital natives, born from 1995 onwards, will want to work, it’s not too early to start understanding more about their expectations. Analysts at Goldman Sachs believe…
How do you go about launching a new professional staffing brand? And is it important to set brand guidelines and maintain consistency when building your reputation? What works on social and digital in the staffing world? I spoke to Ian Grundy who is Head of Marketing and Communications, APAC at Adecco Group and he talked…