We all grew up reading fairy tales, hearing bedtime stories and even watching movies from the Grimm Brothers. We learned about cautionary tales, great adventures, true love, friendship…and even some business lessons. Think back to stories like “The Shoemaker and the Elves,” “Rapunzel” and even “Cinderella.” There were clear examples of poor leadership, lack of…
Category: Employer Branding
Some of the world’s biggest companies use The Employer Brand Index to understand, improve and measure their employer brands.
The tech industry has always been a male dominated field and though there are more women in today’s workforce, less are choosing to join the sector now than 20 years ago. Not only this, but there remains a significant pay gap between men and women and many women report everyday sexism in the workplace, which is off putting…
One thing that great mentors will tell you, is that no matter how successful you are, developing and learning should never stop. Even if you’re managing your own team or have founded your own company, there will always be ways for you to improve your methods. Not only does this improve and inform your work, it…
Could your business benefit from introducing an employee advocacy program? We’ve had a chat with Mikael Lauharanta, the co-founder of Smarp, to find out all about how to create a successful employee advocacy program. Listen/read below and be sure to subscribe to the Employer Branding Podcast. Why companies need employee advocacy There’s obviously internal and external goals for…
People are attracted to a company for a variety of reasons and there are many different things that people look for in their ideal workplace. Whereas some may be drawn to an organisation who have a great reputation, as a long standing and successful business; others may look for a company who share and support their…
Employer branding experts, Universum have recently released the findings of a survey they conducted investigating the attitudes that young people (born between 1996 and 2000) have towards their future careers, fears about work and thoughts about higher education. Gen Z are the most digital savvy generation yet and are the first to have grown up…
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How Netflix Leads the Way in HR
Netflix and its culture have made movements in the HR world – the company has been at the forefront of people’s minds for all the right reasons. Part of the reason I love the HR and culture at Netflix is from learning about it through their culture code deck. I found the presentation surprisingly honest…
Personality profiling and psychometric tests are becoming an increasingly popular part of the recruitment process, with over 70% of large UK organisations regularly using assessment tools to interview for new recruits. At Pure, we utilise psychometric profiling where appropriate on behalf of our clients to ensure highest level of candidate fit on each placement. Such…
We’ve heard the usual tricks and tips for motivating staff – quarterly bonuses and flexible working hours. But what employers often forget, is that one of the key ways to motivate staff is to truly inspire them with what you do. If staff are feeling inspired, then not only are they more motivated in the…