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Employer Branding Talent Acquisition

5 Things You Need to Know About Recruitment Marketing

The hiring market is embroiled in a vicious battle for the best talent – there’s an increasing need for new techniques to connect with the very best talent. Innovative employers are experimenting with a range of clever recruitment strategies and hiring hacks to get top talent through the door, but it might be recruitment marketing…

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Employer Branding Talent Acquisition

How to Recruit Talent that Can Scale Your Start-up

There is no denying that there are a number of reasons to work for a tech startup. Tech startups provide the opportunity to work in an exciting, ever-changing, and dynamic environment that you won’t find in other industries. Nonetheless, 90% of tech startups have trouble finding the right talent. A big reason for this is…

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Employer Branding

Here’s Why Your Boss Should Become a Social CEO

Would you say you have a social CEO? If not, here’s how to convince them to get involved. Something transformational happened on the way to 2015: CEOs became “socialised!” After tracking the rates of CEO online and social media presence since 2010, Weber Shandwick has learned that a new day has dawned — CEOs have found…

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Employer Branding Talent Acquisition

Recruitment Themes: It’s the Same Old Message, Or Is It?

‘Tis the season. Well, almost. As the leaves fall and next year’s calendars arrive in the mail, it’s also the season for survey reports, predictions and general crystal ball gazing about the world of work. Reading some of these recruitment surveys, I started to become curious about whether there really are important underlying themes that we…

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Employer Branding

Why Community Management is Essential for Recruitment Marketing

It’s essential for recruitment companies to have a voice and to really engage their followers. We spoke to Christie Fidura to discuss why brands need community management, some common mistakes made by businesses, and much more! Listen to the interview below, read the summary, and subscribe to the Employer Branding Podcast. Why businesses need community managers: Well,…

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Employer Branding

Why Buffer’s Company Culture is a Cut Above the Rest

Carrying on with our company culture series, this week, we take a look at  Buffer’s approach to its company culture and HR. What makes them special and how are they attracting all the best talent? We’ve previously taken a look at Adobe and Netflix, and now it’s time to take a closer look at what it’s…

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Employer Branding Timebound

Edinburgh: a City of Culture or Financial Hub?

With so many cultural attractions around the city, you’d be forgiven for thinking that Edinburgh’s main industry was tourism. But it is also the second largest centre for financial services after London, and can now boast the world’s first Green Investment Bank. Established in 2012, the bank was the result of a government-funded initiative aimed…

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Employer Branding

Top 10 Most Misunderstood Jobs in the UK

The workplace has changed a lot in one generation, and new research released by LinkedIn, the world’s largest online professional network, reveals 1 in 3 parents don’t have a clue what their children do for a living. The research reveals a user interface designer, data scientist and social media manager are the professions parents are…

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Employer Branding

How Effective Are Meetings Really?

Do meetings seem like a waste of time to you? There’s nothing worse than having your already jam packed day interrupted by a meeting that you deem unnecessary and at the end of the day is much really achieved in them? Research suggests that staff become quickly bored in meetings, meaning that they lose focus…