More and more businesses are transforming to meet the demands of our digital-centric world. Siemens is among many leading the push toward digitalization and they have had to evolve their employer branding efforts to meet talent and culture expectations. This week we’re with Chris Knorn, Siemens’ Global Director of Employer Branding, to get an understanding of how…
Category: Employer Branding
Some of the world’s biggest companies use The Employer Brand Index to understand, improve and measure their employer brands.
Employees are working remotely more than ever today, whether that be from home, a coffeehouse, or a solar-powered van pointed at the horizon. But for all the perks of working in pajamas, there are potential downsides. Our latest study shows remote employees feel undervalued more often than their on-site colleagues. Specifically, remote employees more frequently…
A third of Brits make New Year’s resolutions, and while hitting the gym or kicking that smoking habit to the curb often top the list, the promise of applying for a new job or pursuing a new career path is top of many people’s New Year’s Resolution wish lists. But which month actually gives your…
Sponsored by SMRS There was an interesting detail in the LinkedIn 2017 Global Trends survey, recently released, around the disconnect between what’s desirable and what’s doable. Among the recruiters surveyed, when asked to name one thing they wanted to spend more budget on, number one was employer branding. In fact, if money were no object,…
This week we’re speaking to a global mobility company that does so much more than just operating trains. With hundreds of thousands of employees globally, Deutsche Bahn has recently launched a very honest employer brand campaign. We chat with Kerstin Wagner, Head of Talent Acquisition at Deutsche Bahn. She is responsible for employer branding and…





