How do you measure your employer brand? That’s a question we get to ask a lot, and the answer seemed to differ every time. So we did some thinking. The final result is this little (or maybe BIG) project that we’ve been working on for a while: *drumroll please* The Employer Brand Index! *audience clapping…
There is a growing trend: to remove the human element from the recruiting process through a complete reliance on technology. Of course, technology has its immense merits in recruitment today. The ease, speed, and effectiveness it brings have grown candidate sourcing and hiring over the decades. However, in the age of a speed-addicted, tech-demanding generation,…
Every company in the world needs a clearly set out employee value proposition. You need to clearly define the unique offerings your company in return for the unique capabilities an employee would bring. To help you construct a clear EVP framework and message, our 10 employer branding experts will delve into the ways in which…
Before 2004, searching for a job online was confusing and slow, you had to go to specific job boards who would only advertise for specific roles with specific companies. It wasn’t as open and accessible as it is today. There wasn’t any online job search platform that collated all the jobs you could find online…
Hiring and retaining really good people is a challenge at the best of times. Management guru Jim Collins said that “the single biggest constraint on the success of my organization is the ability to get and to hang on to enough of the right people.” McKinsey coined the term ‘war for talent’ in 1997 when…