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Employer Branding

6 Social Media Platforms You Must Use for Employer Branding

Do you currently use social media to support your employer brand? Maybe it’s something which you’ve considered recently but you weren’t sure whether it was necessary? If you are looking to attract the best talent amongst a digitally savvy generation, having a social media presence is no longer a ‘nice to have’, it’s a requirement!…

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Employer Branding

How In-House Recruiters Can Win a Candidate’s Trust

As an in-house recruiter charged with filling a key role, one of the greatest challenges you face is in winning and then holding a candidate’s trust. That can be particularly challenging if a candidate has had a poor experience of recruiters previously. Seemingly top-notch candidates can come across as distrustful, defensive or even downright aggressive.…

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Talent Acquisition

3 Tips to Hiring for a Specialist Role

With the UK in the depths of a skills shortage, it’s harder than ever to find qualified staff to fill the specialist roles in your business. In fact, the government’s most recent UK Employer Skills Survey revealed that a massive 22% of all vacancies in 2015 went unfilled because employers couldn’t find an adequately skilled worker…

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Employer Branding

4 Tips to Reduce Employee Absenteeism

A new report in the UK has found that statistics show the lowest level of sickness absence since records began and while this might be good news, when employees do call in sick, sadly not all absence is genuine, no matter where in the world you are. In fact, unauthorised absenteeism has a significant impact on…

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Employer Branding

10 Tips on Building an Employer Brand

Do you know what people think about your organisation as an employer? Building and maintaining an attractive employer brand is a powerful way for organisations to gain a competitive edge when it comes to recruiting and retaining high calibre employees. Here’s 10 top tips on shaping, communicating and nurturing an employer brand: 1. Discover what…

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Employer Branding

3 Reasons NOT to Survey Employee Salaries

Human resource professionals spend billions of dollars every year gathering job compensation data using traditional salary survey methods. A quick Google search reveals there are 722,000 job-survey sites and 209,000 salary surveys in its database. Some are formal surveys from trade associates and the government, and others aren’t quite so regulated. Either way, salary surveys…

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Employer Branding

6 Ways to Make Your Employment Branding a Success

Behind every great success there are key ingredients to make it happen. Some are top-secret so as to keep close-competitors from stealing their formula, but others are common knowledge and when you think about it, pretty easy to do. For the third year running, the WilsonHCG Research Institute has published its report on the top 100…

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Talent Acquisition

Why “Personal Branding” is Here to Stay

The term personal brand is one that always makes me quiver. The concept has now been around quite a long time, and ultimately is not rocket science, but amazingly enough it is still a concept that many people are challenged by. Whether it is just the term itself that makes you quiver as it does…

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Employer Branding

How to Make the Case for Employer Branding

You know a category is heating up when it warrants a Dummies book. Employer Branding has now got the dummy treatment, thanks to our friends and chief dummkopfs Lars Schmidt and Richard Mosley. Check out the book Employer Branding for Dummies, listen to the interview with Lars Schmidt below and make sure you subscribe to the Employer…