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Employer Branding Talent Acquisition

How to Create the Perfect Job Posting

This infographic (courtesy of Herd Wisdom) shows how recruiters can create the perfect job posting.

What’s the best job posting you’ve seen?

measure your employer brand
  • There are currently around 5 million jobs posted online – in comparison, there are 13.7 million unemployed people in the US and Canada.
  • When creating a job posting – make the title catchy and memorable.
  • Make your company appear confident, innovative and competent in the description.
  • Job descriptions need to be accurate and strategic – highlight the positives and negatives.
  • Use unbiased terms and write everything in the present tense.

RELATED: Do Job Boards Still Matter?

perfect job ad

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