Employer Branding Talent Acquisition

Why Employers LOVE Social Recruiting

Companies like social media for brand promotion but are hesitant about employee use. Sound familiar?

On the one hand, social media and indeed social recruiting can be a fantastic way to save money.

On the other hand, there is of course a risk that employees spend too much time on Pinterest when they should be shuffling papers.

See what you reckon in this infographic from PayScale.


  • 53% of employers have a formal social media policy.
  • However, 71% of energy companies prohibit social media usage at work.
  • 51% of medium businesses use social recruiting.

RELATED: Is Social Recruiting Really Happening?

employers love a bit of social recruiting

Top image: Shutterstock

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