In the world of recruitment today, many organisations are looking much deeper into their recruitment strategy and asking – is this fit for the future? Many of the partner functions like marketing, sales and customer success, have learned that their clients go through a complex set of decisions in the lead up to buying a product…
Category: Talent Acquisition
Struggling to attract the right talent? The Employer Brand Index can help you to understand strengths and weaknesses of your company as an employer.
This post is sponsored by Mighty Recruiter. Be sure to join their upcoming webinar, Katrina Collier’s Top Priorities for Social Recruiting Success in 2017, on Wednesday, December 7, and ask your questions first hand! What an exciting year of change 2016 has been for social media recruitment. We’ve seen companies embrace Snapchat for personal and…
We’ve heard the phrase, ‘you are what you eat’, but what about ‘you are what you create’? Cutting through the content noise online is difficult. How is it that some pieces of content resonate incredibly well with a particular audience, while others fall on deaf ears and flop? Some content pulls huge social engagement, but is…
I go to bed on Sunday nights more knackered than when I finish on Friday evenings. My weekends start with me schlepping my daughters to stage school and horse riding (which is all done and dusted by Saturday lunch time) and like millions of other parents, I “sacrifice” my free time at the weekends to do…
There’s nothing worse than working closely with a candidate and genuinely believing that you’ve found them the PERFECT role, only to confidently deliver them the offer and have a curveball hit you out of nowhere! They tell you that they’ve decided to stay at their current company, or that something else has popped up down the…
This post is sponsored by Technically Compatible. Times have changed. We humans have never been more connected, and yet, never been more closed off. The dawn of technology has opened endless avenues to reach candidates and for a time made all our lives easier. Now, however, the information age has turned into the information overload…
Despite the advancement of technology with the invasion of AI, machine learning, predictive analytics, hiring is still pretty much a painful process for many. You start off confidently with a vacancy handed down from your hiring managers, thinking it would be a walk in the park. A job ad goes here, a social post there…
How do you define ‘marketing’? The dictionary says it’s: “the action or business of promoting and selling products or services, including market research and advertising”. A successful marketer goes beyond that; influencing, persuading and gently nudging people to digest something in a certain way. Let me introduce you to Dr. Robert Cialdini (if you haven’t already heard of…
If you’re lucky, at some point in your career you’ll be able to go onto a business trip – and these can be extremely good fun. However, as with anything, there are different stages you go through with each trip. Here’s my breakdown of the 11 major parts: 1) Packing: The first element of preparing…