Craig Fisher is the Head of Global Marketing and Employer Brand Strategy at Allegis Global Solutions, and founder of TalentNet LLC events and consulting. He helps employers, job seekers, sales organizations, and even HR tech firms brand themselves to build stronger human connections. We chat with Craig to discuss how he has reached the top…
Category: Employer Branding
Some of the world’s biggest companies use The Employer Brand Index to understand, improve and measure their employer brands.
Storytelling describes the social and cultural activity of sharing stories, sometimes with improvisation, theatrics, or embellishment. We’ve heard about the power of storytelling – but how does it fit into your employer brand strategy? Bryan Adams is the CEO & Founder of Ph.Creative, an employer brand agency and very passionate about storytelling. In this episode,…
Employees are the greatest asset a company has, but for startups, they’re also the most volatile. When you’re building out your team in the early stages, every single hire is a crucial one with the power to massively impact your business. In an environment where one hire can literally make or break your success, this…
For generations, economists have told a simple story about how companies work like a juice machine. They combine ingredients – people, buildings and software – and transform the output into useful products. Employees are just another input in the production process, an undifferentiated cost that’s thrown into the juicer. But today’s economy has evolved significantly…
Employer branding, while still relatively new, is constantly changing. It is a space that promotes innovation and creativity. So if it is changing this much now, what will it be like in the future? In the final employer branding panel piece, we discuss the future of employer branding and what direction the industry is heading…