Professional women have a problem. Despite making up half the British workforce, women comprise barely a third of managers and only a quarter of directors. Clearly, something is stopping them getting to the top. Cue the creation of a whole heap of female-specific career advice. Ambitious women are instructed on how to dress, how to…
Category: Employer Branding
Some of the world’s biggest companies use The Employer Brand Index to understand, improve and measure their employer brands.
Firmly established as the primary social platform for modern professionals, LinkedIn has grown from a business networking tool to a powerful superdatabase brimming with prospective clients, customers, and sales leads. Its value to recruiters is immeasurable, and its popularity has led to many commentators labelling LinkedIn as peerless. This could all soon be about to…
If the 44k student debt wasn’t enough, then the unpaid internship will sure aid the bleak millennial dream of not affording rent. Politicians, landlords, and the economy have been unkind to young people who are already the first generation to be poorer than their parents; encumbered with debt, locked out of buying a home, rising…
Nowadays your employer brand is just as important than your actual brand. In fact, an organisation’s employer branding is what will set them apart to help attract the best talent and eventually win them. It’s what people believe working for your organisation is and the key to a successful employer brand is your employees – I mean…
Freelancing is one of the biggest and most lucrative options for professionals in the world. Today, one can choose to freelance in any profession in any industry. Whether you are a digital marketer or an engineer, self-employment has become one of the best choices for experienced professionals. So much that as per a Forbes forecast…
The importance of empathy within a business context is an emerging trend. So much so, the Harvard Business Review shared the Empathy Index for businesses, which attempts to determine how empathetic your company is and whether empathy levels affect commercial success. So what do we mean by empathy at work? Empathy is the ability to…
The good folks at WilsonHCG have recently released their 2017 report looking at the world’s greatest employment brands. We had a chat with John Wilson to find out more. Have a listen to our chat below, keep reading for a summary and don’t forget to subscribe to the Employer Branding Podcast. What are some of…
A new study has found that more than a quarter (27 percent) of those who experience discrimination at work report the bias to be common, impactful and beyond their ability to manage. The result of this triple threat of factors leads to frustration, stress, depression and helplessness on the job. To measure the impact of…
Every year LinkedIn publishes its listings of the best places to work for. Some of you might instantly look to see if your company is a) on the list and b) where they are on the list. But many of you might be asking who are they, what makes them so special and what can…