Your employer brand is never static, it’s constantly changing with new people, new values, new economic conditions and more. There are tons of important variables that you have to consider. Because it is constantly changing, there’s lots of room for mistakes, especially if you’re not taking it seriously. So we ask our employer branding experts to delve…
Category: Employer Branding
Some of the world’s biggest companies use The Employer Brand Index to understand, improve and measure their employer brands.
With International Women’s Day just around the corner and the looming mandatory gender pay gap reporting deadline in April, the topic of encouraging female talent in the workforce is more prevalent than ever. Recent research has revealed that teams that included women were more successful at logical analysis, coordination, planning, and problem-solving, while the Peterson…
As many of you will know, the deadline for this is fast approaching. In an event I attended, I learned that to date only 12% of the c.9,000 employers covered by the regulations have so far published their figures. That means there’s a great many either still working on their numbers or holding off making…
Every year, Shutterstock analyzes the data from billions of searches for images, videos, and music, and put together the trends that will likely be emerging in the coming year. Jorgen Sundberg speaks with Robyn Lange, the Curator for Shutterstock, a global technology company, offering a creative platform for assets, tools, and service with over a 180…
The shape of the job market is changing rapidly. This is mainly because of the advancement of technology and the high pace of innovations. People looking for jobs nowadays should be up to speed with the latest trends especially when it comes to job skills. In 2018, having a college degree might not be as…
A basic rule that all businesses should apply liberally is that their people are their biggest asset. They only exist because of those people, and will only grow as long as they harness the energy of those humans in the right way. I’m happy to say that the business world seems to be realizing this…
Social media and employer branding go hand in hand nowadays. It affords businesses of all sizes the ability to showcase their culture, their people, and more importantly, their employer brand. Don’t believe me? Here are 10 of the best employer branding practitioners around to explain why social media is imperative to your employer brand strategy! Sarang Brahme…
It is alarming to still hear the challenges that many individuals have once recruited into an organization that describes themselves as providing “flexibility”. In working with professionals of all ages and all organizational levels, it is still evident that many organizations spruik this right during the attraction phase, but once reality hits, clearly do not…
Real talent is getting harder and harder to find, especially as hiring those with exceptional digital abilities becomes more important to many and most companies around the world. We speak to an organization down under dating back over 200 years with very specific job roles across a huge country. Quila Israelson is the Employer Branding…