It’s a global brand which is very well known in the automotive industry but it’s just as popular with its customers. The German-based company is better known for its tires but that’s not all they do. Continental has over 40,000 employees, and we will learn how they are implementing an employer brand strategy in the…
Category: Employer Branding
Some of the world’s biggest companies use The Employer Brand Index to understand, improve and measure their employer brands.
Many people think they know what’s best for you – from your parents to your teachers and you – the boss. And while companies may mean well in offering the kinds of perks and benefits they think their employees will love, that may not be the case. Now if we left it to employees to…
Companies are making major investments in new technology in order to maintain relevance. However, the success of new technology does not rely on how fast companies are to adopt. Rather, it relies on how thoughtfully companies are in educating their workers to actually use new technology. The reality is, insufficient training and support around the…
It’s always good to have a strategy regardless of what it’s for. You’ve heard of the saying, ‘If you fail to plan, you plan to fail.’ And having one for your social media content is no different. If you don’t use social media for recruitment already and have no idea where to start then this…
It’s one of the fastest-growing and largest hair salons in the world. In fact, Great Clips has got more than four thousand salons across Canada and the USA. So how do they make sure they’ve got the best talent working for them instead of a rival salon? Well, this week we speak to Jared Nypen,…