I have hired dozens, perhaps hundreds, of people. In 2000, I became the first employee and Chief Marketing Officer for a startup that eventually grew to be 700 employees. During the first few years when adding a new employee was a major decision, I interviewed almost every hire in the areas of sales, marketing and customer…
Category: Employer Branding
Some of the world’s biggest companies use The Employer Brand Index to understand, improve and measure their employer brands.
LinkedIn, the world’s largest professional network with more than 238 million members worldwide, this week revealed the second annual ranking of the most attractive employers among its 13 million members in the UK. The results? Well, UK professionals seem to prefer the best of British, with a dollop of American of course. Consumer technology and…
Not everyone in your office will be loud, open and ready to joke. Introverts have jobs which are very suitable for their personality traits – this infographic explains more. Takeaways: Introverts prefer quiet, calm working spaces. 1 in 8 teens are estimated to have a social phobia. Introverts can flourish in many careers – such…
You may believe that the gender pay gap is all about men vs. women. However, it’s more than that. The pay males make in comparison to what females is determined by a lot of different factors, such as experience, education, and even location. This infographic, compiled by MedReps.com, a job board which gives members access to…
New data mined by the Adzuna boffins this month shows that startups around Britain, including east London’s Silicon Roundabout/Tech City cluster, are hiring more than ever before with 4,753 positions currently advertised, up 44% since 2012. Software developers are in hot demand with 1,473 jobs currently on offer (+31% since 2012), with marketing roles second at 1,142…
I have been around business for a long time, between my corporate life and as an entrepreneur, and have made loads of mistakes and learned a lot on the way. I have invested in businesses that I shouldn’t have, I have hired people I should not have and have fired others I shouldn’t! But, none of…
It’s not easy to make sure that your employer brand is anywhere close to finis – in fact, just when you think you have a handle on how to attract the top talent, you find out that the finish line has moved…and no one told you. Not only are there tons of ad agencies out…
Social recruiting – some take to it like a duck to water and others, quite frankly, sink. It’s not the marketing part – we all know how quickly word can spread after hitting Enter on that latest vacancy – using Facebook, Twitter or LinkedIn to advertise and share job openings is a breeze. However, when…
At some point in life, as we mature, we will have appointments to make for some type of interview; to be approved for attending school, to qualify for a loan, but most likely it will be an interview for employment. Some people are organized, dependable and own the four “Cs”: Clarity of thought, Confidence in…