Categories
Employer Branding

10 Tips on Building an Employer Brand

Do you know what people think about your organisation as an employer? Building and maintaining an attractive employer brand is a powerful way for organisations to gain a competitive edge when it comes to recruiting and retaining high calibre employees. Here’s 10 top tips on shaping, communicating and nurturing an employer brand: 1. Discover what…

Categories
Employer Branding

3 Reasons NOT to Survey Employee Salaries

Human resource professionals spend billions of dollars every year gathering job compensation data using traditional salary survey methods. A quick Google search reveals there are 722,000 job-survey sites and 209,000 salary surveys in its database. Some are formal surveys from trade associates and the government, and others aren’t quite so regulated. Either way, salary surveys…

Categories
Employer Branding

6 Ways to Make Your Employment Branding a Success

Behind every great success there are key ingredients to make it happen. Some are top-secret so as to keep close-competitors from stealing their formula, but others are common knowledge and when you think about it, pretty easy to do. For the third year running, the WilsonHCG Research Institute has published its report on the top 100…

Categories
Employer Branding

How to Make the Case for Employer Branding

You know a category is heating up when it warrants a Dummies book. Employer Branding has now got the dummy treatment, thanks to our friends and chief dummkopfs Lars Schmidt and Richard Mosley. Check out the book Employer Branding for Dummies, listen to the interview with Lars Schmidt below and make sure you subscribe to the Employer…

Categories
Employer Branding

6 Ways to Help Your Team Achieve Purpose 

It is important to define what purpose is before trying to explain how to achieve it. According to the dictionary, “Purpose is the reason for which something is done or created, or for which something exists. It is also describes a person’s sense of resolve or determination.” So in short you don’t need it, but…