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Employer Branding

How to Create a Strong EVP in the Middle East and Africa

They’re one of the biggest manufacturers of confectionery in the world and while you might think its global brand means talent attraction would be the least of their worries – guess what? They have their own challenges too. Today we talk with one of the largest corporations in the world about some of the challenges…

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Employer Branding

Delivering a Meaningful Employer Brand

In a world where image is everything and reputations are measured in shares, tweets, and comments for everyone to see, building a strong employer brand has never been more important. Indeed, the business benefits of a robust EVP simply can’t be refuted. According to LinkedIn, companies with stronger employer brands see a 43% decrease in…

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Employer Branding

What Can We Learn From Fictional Managers?

To celebrate National Boss Day – a day designated for employees to show appreciation to their bosses – Perkbox polled 2,000 UK employees to ascertain which fictional managers come out top. National Boss Day is a good excuse for us all as leaders to pause and reflect on our own performance – the good, the…

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Employer Branding

The Holistic Approach to Employer Branding

When you think of the Tech industry you don’t always associate it with being holistic but that’s the approach it takes when it comes to recruitment. Appian Corporation’s main business is software and Tricia Goose is the Recruitment Marketing Strategist there. Have a listen to the episode below, keep reading for a summary and be…

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Employer Branding

Equip Your Employees to Handle Negative Feedback

Negative feedback hurts. Sometimes the pain is intellectual – the recipient feels offended about something specific that was said, or just how wrong the critic was! But almost always, the hurt makes itself known with that queasy feeling in the belly. The feeling of being called-out, rightly or wrongly. And perhaps anticipation about the inevitable…

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Employer Branding

Are You Doing Enough for Your Employees’ Mental Health?

Poor mental health can have a devastating impact on businesses and of course the employees themselves. Mental health disorders are becoming more common and given that we spend upwards of eight hours a day in the workplace, it’s time employers start to take accountability. Office furniture suppliers, DBI Furniture asked over 2,000 people if they felt…

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Employer Branding

Traditional Goal Setting Methodology is Broken. Here’s How to Fix it

An effective goal setting process is a critical step in building the foundational skills of leadership in your employees. However, many organizations are having a hard time finding a method that aligns with their organizational needs. Many organizations are still using traditional goal-setting methods, which aren’t producing the desired results they hope to see. The…

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Employer Branding

Talent Attraction in the Healthcare Industry

Are you struggling with nursing talent? Today we talk with a community hospital which is part of a large-scale healthcare system. We’ll learn about their Employer Value Proposition and their best talent attraction strategies. Theresa Mazzaro is a Senior Talent Acquisition Specialist at Suburban Hospital (part of the Johns Hopkins Healthcare System). Have a listen…

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Employer Branding

Parents Want Career Progression Too

Sally was forced to leave her management job in HR at a large company after being turned down for any kind of flexible working while on maternity leave. She asked for reduced hours, a compressed week and a nine-day fortnight. None was acceptable. She was offered a lesser role. She opted instead to leave and…