Measuring employer brand has notoriously been tricky. You ask employer brand managers all around the world how they do it, and everyone has a different answer. So we’ve collated 10 ways to measure your employer brand from 10 employer branding masters. Each with its own KPI’s, metrics, and solutions. Measuring your employer brand will help…
Category: Employer Branding
Some of the world’s biggest companies use The Employer Brand Index to understand, improve and measure their employer brands.
Whether it’s motivational quotes, pictures of flowers, or an image of a beloved pet – tattoos have become increasingly popular in recent years. In fact, it’s estimated that around one in five UK adults have tattoos, with those under 40 significantly more likely to get their skin inked. And as more people go under the…
Job-seekers are routinely advised to seek feedback when they are not successful in securing a role for which they have interviewed. Feedback is the communication to an applicant who has been unsuccessful in securing an offer of employment for which they have applied, with information about the reasons they have been unsuccessful. It may also include…
Elevators. Submarines. High-speed trains. What’s the common denominator? The answer is thyssenkrupp, a German industrial conglomerate with some 150k employees. Dr. Stefan Schmitt is Head of Human Resources Strategy at thyssenkrupp. He tells us how the company stands out in its way of working – keeping the sense of belonging and promoting strong collaboration. This, of course, shines through…
Recruiters and employers are constantly trying out some new way of creating job postings. We will do whatever we can to get noticed. If you’re trying to attract talented people, then it’s vital you find a way to get your job post to stand out from the crowd. According to the BBC, a UK worker will change employer every…