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Workplace

10 Twitter Tips to Find Your New Job

We’ve given you plenty of LinkedIn tips, Twitter is perhaps the most talked-about social media site of the moment. Although Twitter is arguably perceived as being more about socializing than professional networking, it is still a hugely valuable tool for businesses, professionals and job seekers. Here are 10 tips for using Twitter to get a…

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Employer Branding Talent Acquisition Workplace

What Sales and Marketing Resume Should Focus on


 
Sales and marketing are a vital part in any business. Because of this, opportunities in sales and marketing will never run dry. These jobs would always be available no matter how bad the economy gets. But getting into this career is not always easy. For highly specialized technical sales positions, certain qualifications are required for you to get the job. So, if you want to apply for a these kinds of opportunities, revise your resume a bit to help you get the job.
 
These are the things your resume should focus on:
 

Business Development Skills

 
Employers are not only on the lookout for people who can sell. Expanding the business is just as important. Detail in your resume and cover letter what skills you have in networking, lead generation, sourcing and probing/pre-qualifying, as well as any experiences you have had organizing events in your previous jobs.
 

Numbers

 
It’s all about the numbers! Employers and recruiters scanning your resume will be keeping an eye out for any figures included in your resume. Highlight increases in sales, relevant industry rankings you have attained, number of years or months it took you to bring a certain amount of profit, percentage of increase in customers or product sales, costs you have reduced (if not eliminated), and other pertinent contributions.
 

Accounts Managed

 
Name the products or services you have promoted and sold (especially the complex ones). No matter how big or small the brand is, they count. Big brands are often accompanied by demanding decision makers, so highlight the abilities you used to win them over and deliver on your promise. Previous experience though not lengthy is still experience and is definitive proof that you can do the job.
 


 

Advertising Skills

 
If you have good advertising skills, then that’s considered a bonus to your already stellar resume! Copywriting talents and a knack for creating promotional materials tell employers that you can effectively execute their marketing strategies and reach the target audience for the products or services assigned to you.
 

Training

 
Some say that selling is an art. Because of this, a certain degree of education and training can be helpful to get into a job in sales and marketing. If you have taken courses for enhancing abilities in negotiation and closing, probing, presentation, account management, strategic marketing, print and other media advertising, then by all means include them in your resume. This tells employers and recruiters you have the tools to help you perform on the job and contribute to the bottom line.
 
A proven track record is often the requirement for a job in sales and marketing. However, the ability to manage multiple accounts, to communicate and interact with people are also of great value. So get to work and make sure that resume and cover letter sells the best things about you!

Related: Resume v. One-page Proposal: A side by side comparison

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Workplace

10 LinkedIn Tips to Kickstart Your Job Search

LinkedIn brands itself as a social network for professionals and a lot of people do use it successfully for sharing information and news about their companies or discussing key issues in their industry. But what can LinkedIn do for the jobseeking professional? Many of us are not as clued into all of LinkedIn’s different features…

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Workplace

6 Interview Types You Must Know as a Candidate


 
Before you go on your interview, you should realize there are several common types of job interviews. You will definitely want to inquire what type of job interview you will be going on beforehand so you can best prepare for it. Don’t be afraid to ask your recruiter what type of job interview will be conducted, as it serves both of you and the interviewer to know. In this article, I am going to discuss the six of the most common types of job interviews.
 

1. Traditional one on one job interview

 
The traditional one on one interview is where you are interviewed by one representative of the company, most likely the manager of the postion you are applying for. Because you will be working with this person directly if you get the job, he/she will want to get a feel for who you are and if your skills match those of the job requirements.
 
You may be asked questions about the experience on your resume, what you can offer to the company or position. Many times the interviewer will ask you questions such as “Why would you be good for this job?” or “Tell me about yourself.” The one on one interview is by far, one of the most common types of job interviews.
 

2. Panel Interview

 
In a panel interview, you will be interviewed by a panel of interviewers. The panel may consist of different representatives of the company such as human resources, management, and employees. The reason why some companies conduct panel interviews is to save time or to get the collective opinion of panel regarding the candidate. Each member of the panel may be responsible for asking you questions that represent relevancy from their position.
 

3. Behavioral Interview

 
In a behavioral interview, the interviewer will ask you questions based on common situations of the job you are applying for. The logic behind the behavioral interview is that your future performance will be based on a past performance of a similar situation. You should expect questions that inquire about what you did when you were in XXX sitation and how did you dealt with it. In a behavioral interview, the interviewer wants to see how you deal with certain problems and what you do to solve them.

  

4. Group Interview

 
Many times companies will conduct a group interview to quickly prescreen candidates for the job opening as well as give the candidates the chance to quickly learn about the company to see if they want to work there. Many times, a group interview will begin with a short presentation about the company. After that, they may speak to each candidate individually and ask them a few questions.
 
One of the most important things the employer is observing during a group interview, is how you interact with the other candidates. Are you emerging as a leader or are you more likely to complete tasks that are asked of you? Neither is necessarily better than the other, it just depends on what type of personality works best for the position that needs to be filled.
 

5. Phone Interview

 
A phone interview may be for a position where the candiate is not local or for an initial prescreening call to see if they want to invite you in for an in-person interview. You may be asked typical questions or behavioral questions.
 
Most of the time you will schedule an appointment for a phone interview. If the interviewer calls unexpectedly, it’s ok to ask them politely to schedule an appointment. On a phone interview, make sure your call waiting is turned off, you are in a quiet room, and you are not eating, drinking or chewing gum.
 

6. Lunch Interview

 
Many times lunch interviews are conducted as a second interview. The company will invite you to lunch with additional members of the team to further get to know you and see how you fit in. This is a great time to ask any questions you may have about the company or postition as well, so make sure you prepare your questions in advance.
 
Although you are being treated to a meal, the interview is not about the food. Don’t order anything that is too expensive or messy to eat. Never take your leftovers home in a doggy bag either. You want to have your best table manners and be as neat as possible. You don’t need to offer to pay, it is never expected for a candidate to pay at a lunch interview.
 
Chew quietly and in small bites so you don’t get caught with a mouthful of food when the recruiter asks you a question.
 
So, now you have an idea of these six common types of job interviews. However, no matter what type of job interview you go on, always do your best to prepare for it the best you can ahead of time so you can do your best and show them the best of who you are.
 

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Workplace

6 Ways to Start Building Your Personal Brand Now

Everyone has a personal brand. Do you know what yours conveys to potential employers? When your name is Googled, what comes up? If you haven’t given much thought to your personal brand, here are a few ways to start building it: 1. Sign up for professional networking sites. You may have been one of the…