Employer Branding

The Archetypal British Boss is a 54-Year-Old Man Called Andrew

Ever wondered what it takes to get to the top of the professional tree? A good education is a good start. So is a good work ethic. The right connections never hurt. But your chances really improve if your name is Andrew.

Our friends at Stormline have crunched some numbers on UK’s top* 100 companies, to reveal a UK CEO archetype and it cuts a predictable figure. They’re male, white, went to a non-elite British university like Nottingham and are most likely to be aged 54. The most common name found among UK bosses is Andrew.

UK CEO Archetype

Name: Andrew
Gender: Male
Ethnicity: White British
Age: 54 (almost 55)
Education: Nottingham University

Seven names – Andrew or Andy, James, John, Peter, Ian, Mark or Marc or Richard – represent 32% of all UK CEOs at top firms.

Female names constitute just 6% of the total variety of names currently occupying top positions within Britain’s biggest 100 firms, with bosses called Alison (Cooper, Imperial Tobacco), Melissa (Potter, Clarks Shoes), Lindsey (Pownall, Samworth Brothers) Theresa (T.J Morris), Anna (Stewart, Laing O’Rourke) and Veronique (Laury, Kingfisher PLC) representing female CEOs.

In fact the imbalance is so bad, there are 50% more Andrews than women running the UK’s top firms.

So if you’ve got plans of running one of Britain’s biggest companies, it might help if you’ve got a traditional Hebrew (John, Ian) Greek (Andrew, Peter) or Latin (James, Mark) name. Your odds will also increase to better than 9/1 if you are a man.

Of the names on display in the 100 top board rooms around the UK, more than half (53%) were one-offs; ranging from a Merlin, Jebb, Nicandro, Zameer and Pascal to Ralph, Jason, Nigel, Norman and Bob.

Want the top job? Change your name to Andrew…

Men called Andrew currently bossing it in the UK’s biggest firms

Zameer (Choudrey, boss of Bestway Group), Jebb (Kitchen, boss of Bibby Line), Merlin (Bingham Swire, boss of Swire Group) and Nicandro (Durante, boss of British American Tobacco) make up the pick of most original boy’s names.

hey you meet andrew

By Jörgen Sundberg

Founder of Undercover Recruiter & CEO of Link Humans, home of The Employer Brand Index.