Employer Branding

Building a Great Employer Brand to Win the Talent War

It’s one of the fastest-growing and largest hair salons in the world. In fact, Great Clips has got more than four thousand salons across Canada and the USA.

So how do they make sure they’ve got the best talent working for them instead of a rival salon? Well, this week we speak to Jared Nypen, who is the Vice President of Talent at Great Clips.

Have a listen to the episode below, keep reading for a summary and be sure to subscribe to the Employer Branding Podcast.

Listen on Apple PodcastsSpotifyStitcher or Soundcloud.

In this episode you’ll learn:

  • Franchisees have to be fully on board with the brand
  • Which roles are the biggest struggle to fill
  • How they help franchisees to get top talent and where to find them
  • Why advertising is key to talent attraction
  • Why they’re on Pinterest and what unique hashtags work for them

You can connect with Jared here.

By Jörgen Sundberg

Founder of Undercover Recruiter & CEO of Link Humans, home of The Employer Brand Index.