Talent Acquisition

Why You Should Recruit on Facebook

Is your social recruitment strategy missing the mark–and billions of potential candidates?

Facebook helps you close the talent gap and get in touch with the right passive and active candidates on their favourite social network.

Our friends at Work4 have compiled some stats to convince us all…

The case for recruiting on Facebook:

  • The average person spends 1 in every 7 minutes online on Facebook
  • 50% of users say a brand’s Facebook page is more useful than its website
  • 81% of jobseekers want to see job opportunities posted to Facebook career pages
  • 70% of recruiters say they connect better with potential jobseekers due to widespread use of Facebook
  • 85% of recruiters currently using Facebook would recommend Facebook as a tool to other recruiters
  • Over 6 million jobs have already been posted on Facebook by Work4 customers

RELATED: How to Recruit with Facebook Graph Search


By Jörgen Sundberg

Founder of Undercover Recruiter & CEO of Link Humans, home of The Employer Brand Index.