Employer

If you’re new to the role of employer branding or been on your journey for a while, this is one interview you just don’t want to miss.

We’ve been speaking with a Talent Attraction veteran in the United States. She is going to share some of her insights, trends, patterns, and thoughts about the future of Employer Branding.

Allison Dunsmore is a Sr. Analyst – Talent Attraction & Employer Brand at American Airlines.

Have a listen to the episode below, keep reading for a summary and be sure to subscribe to the Employer Branding Podcast.

Listen on Apple PodcastsSpotifyStitcher or Soundcloud.

In this episode you’ll learn:

  • Learning about your audience is key to your employer brand
  • Why videos are on-trend in the employer brand space
  • Why less is more and why you should use your own people
  • That Brand Ambassadors are really important
  • Social media goes a long way in employer branding

You can connect with Allison here.

About Jörgen Sundberg

CEO of Link Humans, download our new eBook now: Measuring Employer Brand: The Ultimate Guide and check out our latest product The Employer Brand Index.

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