Successful employer brand activation is all about thinking globally for this 352-year-old, progress-driven science and technology company. Merck Group has dedicated itself to furthering human progress through science and technology. It’s a lofty mission and one its team takes very seriously, particularly employer brand leader Chris Dinwiddy. You Value Curiosity Merck Group’s EVP, “Bring your…
The seismic shift during the last two years has turned the labor market on its head. Today, there is a near record of ~11.2 million jobs available, with almost two job openings for every unemployed American. And with the constantly shifting landscape, companies continue to face high employee turnover and difficulty acquiring quality talent to…
Everyone’s looking for tech talent, and the competition within this highly in-demand market is steep. This is the challenge Liz Gelb-O’Connor faces as ADP’s VP/Global Head of Employer Brand and Marketing. Here’s how Gelb-O’Connor and her team are tailoring their employer brand strategy to attract tech talent specifically. Building Global Awareness As a payroll services…
I attribute the positive impact I’ve been able to have on the teams I work with and the business itself on leading from a place of authenticity. Being openly gay in the workplace is an important part of that. The concept of authenticity, and bringing your true self to work, has been the subject of…
This pet care brand is building an exceptional culture while growing rapidly, thanks in part to its successful employer brand strategy. And though stay-at-home orders certainly played a role in Chewy’s success, it isn’t just the convenience of online shopping that’s driving its transformation. Its employer brand is helmed by Senior Employer Brand Manager Kara…
In a talent-short market, having a consistently engaged talent pool sets recruitment firms apart from their competitors. Thankfully, cutting-edge automation tools are helping recruiters to engage, nurture, and, ultimately, place top-level talent into new roles at the pace and scale demanded by their clients. In fact, according to Bullhorn’s aggregated data, agencies that use automation…
This tech company with French roots has a unique way of framing its EVP—or, as Talend says, its JNSQ, or “je ne sais quoi.”“ Talend was on a mission to put words to what were necessarily undefinable qualities of its brand and culture. What its people marketing team, led by Global People Marketing Manager Jonathan…
Most employers agree that great employees are at the heart of every business. To secure the best candidates, hiring managers typically put significant efforts into two key facets of the hiring process: producing an attractive job advert and properly screening the applicant’s CVs. The interviews and onboarding that follow must be conducted with the utmost…
If you have read any business website or career publication lately, you have likely heard about “quiet quitting.” This ubiquitous hashtag that originated on TikTok features employees proudly touting their rejection of the hustle-culture mentality that blurs the lines between work and personal life. The online community quickly found its new cause to champion, and…