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Employer Branding

How to Handle HR When It’s Not Actually Your Job

Almost all of my clients are small businesses. The Human Resources function is typically handled by the office manager, controller, accountant, VP of Finance or whoever was assigned the responsibility for payroll. The idea is generally “well, you’re the one paying people, so you might as well take the rest of the HR responsibility too”. These…

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Talent Acquisition

Recruit Like a Marketer, Never Stop Looking for Candidates

One of the biggest challenges companies have when they recruit is getting enough candidates to choose from. In addition, they also struggle to attract the correct sort of candidate. The flow on effect of this is feeling forced to spend significant amounts of money advertising jobs and engaging recruitment agencies, which can result in lost productivity. Ask a…

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Employer Branding

It’s Time to Embrace Change

Change is scary. It is also something that sometimes we try not to let happen due to the level of fear associated with it… and consequently miss out on amazing opportunities. The reality is, change is inevitable. The more we can plan and be prepared for the next step, the easier change and transitioning will be. When…

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Talent Acquisition

An Expert Guide to Personal Branding for Business

Personal branding. What exactly does it mean and how can individuals and the organisations they represent benefit from it? Let’s take a closer look! I’ve had a chat with personal brand expert Jennifer Holloway, who specialises in getting people to blow their own trumpet… Read on for her pro tips on how to strike the perfect balance between business and personal…

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Employer Branding

The Dirty Little Secret to Employee Motivation

Summer holidays. Aren’t they just magical? Nothing beats those hot afternoons, warm breezes and tropical getaways. Lazing at the beach, coconut in hand, straw in mouth, reggae tunes pumping in the background. A beautiful dream… that is cut drastically short when you find yourself walking back into work after an amazing vacation. During the summer…