Talent Acquisition

Facebook Recruiting: Not Just a Fairy Tale!

With over a billion users, Facebook is dominating the social airways and it’s the place to go for baby pictures, dogs on skateboards and hilarious memes.

But what about recruiting I hear you think? Is it just a fairy tale?

This infographic by our friends at Work4 gives the ABCs of Facebook recruiting.


  • 63% of users visit Facebook daily
  • 90% of the time, narrowly targeted ads reach the right user
  • Facebook ads have 20x the click through rates and 5x the ROI of a regular ad on the web
  • 58% of employers say that a strong employer brand increases the quality of candidates
  • 60% of employees will share a job with friends or family members
  • 83% of LinkedIn users also use Facebook
  • 65% of recruiters use Facebook to recruit – do you?

RELATED: Why is Facebook Recruiting Important?

jobs on facebook

By Jörgen Sundberg

Founder of Undercover Recruiter & CEO of Link Humans, home of The Employer Brand Index.